Customer Experience Index (CXI)
Our CXI gives you a customer feedback system that’s super-easy-to-use and very cost-effective. It provides essential information on the expectations and experiences of your customers, and how you’re performing from a customer point of view, compared with others in your sector. The system is built around a professionally-designed survey (which includes the ‘Net Promoter Score©’, a globally recognised measure of customer engagement and brand loyalty) and a set of tools you can use to gather feedback. Both the Tourism and Export CXI surveys are available in multiple languages so you can track differences in customer needs and perspectives by market.
The getsmart CXI includes weekly updates containing the latest customer feedback (emailed straight to your inbox) and monthly reports tracking trends and comparing your product/service (confidentially) with others in the sector (also emailed straight to your inbox). As an extra benefit, email alerts can be set to trigger immediately you get very positive or very negative feedback, allowing you to recognise exceptional staff performance or get on top of any issues before these escalate!
Custom System Design
We recognize that every organisation is unique, so we tailor our market intelligence solutions to your specific needs. Contact us to find out how a getsmart custom solution can help you understand critical stakeholder groups, track performance, evaluate the impact of key business activities and uncover new insights.
Are you asking the right questions? Our Smart Surveys are topic- and/or industry-specific and each is designed by our research experts to meet a particular need.
Smart Surveys give you the full benefit of our extensive research experience – and also let you benchmark with other organisations in your sector. Using best practice in survey design and up-to-date research techniques, Smart Surveys provide a cost-effective market intelligence solution.
Amongst our suite of Smart Surveys are options for: -
- conference organisers
- festival and event organisers
- museums, galleries and heritage sites
- performing arts organisations
- arts and entertainment venues
- tourism operators (accommodation, transport, activities/attractions, destinations marketers/managers)
- organisations exporting products/services
- organisations offering education/training services
- bars, cafes, restaurants and other hospitality operations
- swimming pools and recreation centres
- gyms and fitness centres
- local government agencies processing building consents
Contact us for more information.
Do you want to reach new markets for product testing and evaluation, or engage with a different audience or demographic in an existing market? We can provide access to a range of representative population samples in markets worldwide. Contact us to discuss requirements.
Sector Benchmarking Programmes
getsmart’s advanced data collection and reporting features make it the perfect platform for industry benchmarking programmes. Whatever your benchmarking metrics, we can provide the solution. The getsmart system lets organisations within a sector confidentially track their performance – over time and against sector benchmarks. See our case studies for more information or contact us to discuss your requirements.